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While natural and botanical product lines have their place in the full spectrum of health and beauty offerings, the industry seems to be trending back toward “tru” science, seeking the value of evidence-based expertise, not just influence. Nitric oxide is making its way into the world of nutricosmetics, science-based nutritional supplements designed to deliver beauty and healthy aging benefits. The fact that nitric oxide’s discovery as a “miracle molecule” won the Nobel Prize for medicine in 1998 — plus the fact that our bodies’ nitric oxide production declines as we age — should make our ears perk up in interest. Read on to be “in the N-O” about nitric oxide and how quality nitric oxide supplementation can bring vitality to your clients’ skin (plus hair and nails) and overall wellness — from the inside out.

The concept of “Integrated Beauty" harnesses years of scientific research explaining how beauty and anti-aging are directly tied to nutrition and health. While healthy skin, hair, and nails benefit from cosmetic treatments, they also require nutrient support — either from the foods we eat or through additional supplementation. The unique synergistic combination of ingredients in our nutraceutical supplements helps support the body’s ability in the production of nitric oxide, and the absorption of essential nutrients — each targeted for the purpose of building collagen to improve skin, connective tissue, bone, and eye health.